Fuel bold ideas into measurable impact.

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Leon CC — Est. Impact

[ 01 — WHO WE ARE ]

Leon Creative Consulting fuels the growth of global submerged economies through thoughtful, fact-based systems.

A performance-driven creative consultancy — built on the urgent belief that the world’s overlooked markets deserve rigorous, evidence-led craft.

  1. 01

    Corporate Reputation

    Positioning and narrative that earns trust with the people who matter most.

  2. 02

    Data-Infused Storytelling

    Evidence and craft in equal measure — stories grounded in what the numbers actually say.

  3. 03

    Growth Systems & Funnels

    The operating systems that turn attention into compounding, measurable growth.

  4. 04

    Capacity-Building & Training

    Equipping teams to run the system long after the engagement ends.

[ TRUSTED BY ]

[ 02 — FEATURED DOCUMENTARY ]

Our Featured Documentary

The Shadow Economy explores the often-overlooked informal sector, revealing how small-scale entrepreneurs and businesses operate outside traditional frameworks, what they contribute, and the unique challenges they face.

The Shadow Economy — documentary still

THE SHADOW ECONOMY

Inside the Informal Economy

A tailor sketching a design in a studio in Aba, Abia State South-East
Tailor
Aba, Abia
A welder cutting metal in a workshop in Port Harcourt, Rivers State South-South
Welder
Port Harcourt, Rivers
A tomato seller in Kano North-West
Tomato seller
Kano, Kano
A taxi driver in Oshodi, Lagos South-West
Taxi driver
Oshodi, Lagos
A carpenter at work in a workshop in Jos, Plateau State North-Central
Carpenter
Jos, Plateau
A mechanic repairing a car by lamplight in Maiduguri, Borno State North-East
Mechanic
Maiduguri, Borno

[ BEHIND THE SCENES ]

Straight from the set.

Follow the making of The Shadow Economy and the work around it — pulled from our Instagram as we post.

Follow Leon CC Content Studio

[ 03 — SELECTED WORK ]

Featured Projects & Recognition

A stream running through dense foliage with debris caught in the water — from Martins Keyen’s photo essay Sometimes I Wonder/Wander.

[ 01 — PHOTO ESSAY · UNEARTHODOX ]

Cycles of Hope

Martins Keyen’s photo essay Sometimes I Wonder/Wander was selected for Cycles of Hope, the 2024 anthology from Unearthodox’s Voices of Regeneration call. The essay’s argument is one we keep returning to: the people who dig through our waste are voices of regeneration — they just never reach the podiums and stages.

A Country of Particular Concern — still from the visual essay

[ 02 — VISUAL ESSAY · 7 MIN ]

A Country of Particular Concern

A visual essay through the lens of Martins Keyen — seven minutes of image and argument, made in the same documentary register as The Shadow Economy.

Watch the essay
Martins Keyen interviewed on AIT’s Health Digest

[ 03 — BROADCAST · AIT · 2026 ]

Martins Keyen on AIT

Our CEO in conversation on Health Digest, live on Africa Independent Television (AIT) — twenty-one minutes on the work, the evidence behind it, and the markets it serves.

Watch the interview

[ 04 — CLIENT VOICES ]

What Our Clients Say

Discover the experiences that shape our story, straight from those who inspire our best work.

Working with Leon CC was a game-changer for our fundraising. They helped us find the core human element in our application and built our pitch around it. Investors were visibly more engaged, and we successfully received our grant.
Seventy2 StudiosUnisex fashion
Leon CC completely transformed our pitch deck even under a very short time frame. They helped us build a narrative around our history and products. Pitching to investors felt entirely different.
Susue Chilli OilsKitchen, ingredients & hospitality
Most business developers focus purely on the numbers, but Leon CC understands that deals are closed by people. They reshaped our client onboarding presentation into a narrative arc that builds trust from minute one. 10 out of 10 service.
Crownlex LegalLegal
Leon CC turned our multi-year growth strategy into a clear, inspiring story for a key partnership proposal. We highly recommend their services.
3Ds SuperstoresRetail
I appreciated working with Leon CC — the patience and prompt responses are unmatched. Martins specifically provided great guidance in our pitch and feasibility documents.
Bespoke Design Concepts LimitedAgricultural machinery
We engaged Leon CC and, as promised, they successfully designed our expansion documents at the proposed timeline. We were impressed with their research coverage.
Purelife PharmacyPharmacy
Leon CC helped us articulate our QSR story to regional distributors and investment partners. They worked within the proposed time frame and delivered on their roadmap.
Mama CassFast food
Leon CC has an incredible eye for positioning. Martins took our list of features and turned them into a seamless story about where our industry is heading and why we lead it. Our entire business development strategy is sharper because of Leon CC.
KonfasaRenewable energy — solar

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Ready to collaborate?

Whether you’re seeking strategic guidance, brand development, or looking to collaborate on meaningful content, we’re here to help you shape the future of your business.